Tuesday, May 25, 2010

Karaoke iPhone App is For Gleeks

So a while back we wrote about how an artist and a technology company got together to leverage the iPhone and create a uniquely engaging app.  The rapper T-pain brought his songs via karaoke to the iphone with autotune, a pitch corrector, which allows anyone to sound like T-pain.   The app took off and was a viral success.

The tech guys behind this success are back for Fox's hit show GLEE.  You can download a Glee app which will allow you to karaoke the same songs preformed by the cast of the show. Autotune will show how on pitch you are and will even correct your voice. 

Of course, It wouldn't be an iPhone app if you couldn't share it with the world via facebook etc.  

What a perfect fit for a TV show about a Glee club: a karaoke app that enables you to take the place of your favorite  character, sing their songs, and share it with other rabid fans of the show (AKA Gleeks).  The Glee app and songs are available for $0.99 on itunes.


Monday, May 24, 2010

General Ideas on Strategic Leadership

Last Tuesday night, General Petraeus addressed 1500 people at the Fairmont Hotel Chicago.   While most topics covered the what, when, how in Iraq and Afghanistan, the General also spoke on Strategic Leadership valid in any situation, from a man who knows the worst case scenarios cold.  



While we may not do justice to the entirety of his speech, his key points, paraphrased, were these:

1) First, one has to have the right ideas -- with out the right idea, all else is irrelevant.   

For Petraeus, this meant starting with the right inputs to get the right outputs.   Makes sense.  If one doesn't have the right information, education, skills and team, one ends up with wrong output for the wrong job.   

2)  Second, one needs to communicate the right idea down the chain of command.  For us in the private sector this mean communicating the ideas all the way through the organization so everyone has an understanding of what to do and its relative importance.  

3) Once everyone's on the same page, the next step is overseeing correct implementation without micro managing.   Illustrating this point, he used what we'll call the "Get down the road" management technique.    

He saw management's responsibility as showing people the path, the direction, then drawing the right and left hand lines and telling the team to "get down the road".   Of course, if they go outside the lines, its managements' job to help get the crew back on the right path, which is why the Army shares best practices (and worst practices, actually) for all of their initiatives.  

The last slide of the evening he showed us his Iraq 'dashboard':  number of bombs found, attacks, and casualties since the beginning of the war.   

The US Military's goal was to minimize the violence to peace time standards so that mundane activities could be conducted.    

What's notable is the General could explain the weekly rise and fall of violence all along --  at any moment, he can see how many acts of violence happened today, yesterday, this week or for any given period since the start of the Iraq and Afghan Wars.

Scary, and sad, but effective, and, once in war, a smart, quant tool to have.   As in all things, if one doesn't have a metric, one has no sense of a goal.

This commitment to strategic leadership has given him the ability to get the right ideas, implement them and adjust when necessary.  

Not a bad lesson in getting things done from a man who has to bring peace, defeat an insurgency and build a country while getting shot at all the time.   

Makes your job look easy, right?

Monday, May 17, 2010

Shine on Chrome


Google Chrome, that is.

This recent ‘ad’ from Google is fantastic, interesting, captivating…all in a simple product demo. 

No spoken words, just the power of moving pictures, worth 1000s of words, seen in a 1000th of a second.

The video production utilizes the Phantom high-speed camera capturing the high speed of Google Chrome…vs lightning…vs sound waves…vs…a spud gun.

It’s sheer fun, yet compelling. 

That’s why, in our minds, Google will continue to outstrip and outrun Microsoft.  Though search is still the mega-money pot at the Googleplex, we hope their drive for innovation continues to earn them converts and accolades. 

We’d pay for Google sites if we had to, or Google office.  And we’d NEVER have that feeling about Microsoft.

Chrome marketing, including their SuperBowl spot for Google search that relayed a whole romance in the speed of a Google search query, was simply appealing. 

Innovative products mirrored by innovative marketing causes us to root for Google.

That’s a far cry from the feeling one gets from the ‘softies in Redmond, and the tired, tried-too-hard Zune marketing work, or dinosaur print campaign (get it? you’re a dinosaur?! Ugh.)

Even the Crispin marketing agency’s “Windows was my idea” work, like Microsoft products overall, lacks magic and imagination

So here’s to hoping true innovation and a mission stating ‘don’t do evil’ can win out over the blast of Ballmer and bloated software driven by the dominant operating system.

Go Google.




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